COU COU
BRAND DEVELOPMENT
2020-2024
Brand development for London based Cou Cou Intimates by Inspografik Studio.
Defined both the visual and conceptual foundations of the brand. With long-term vision as our focus, we developed key touchpoints to support authentic growth and community engagement.
SERVICES
MARKET RESEARCH
BRAND POSITIONING
BRAND STRATEGY
BRAND ARCHITECTURE
ART DIRECTION
TIGER+HOF
CREATIVE DIRECTION
2020
The renovation of a historic building in St.Gallen, Switzerland.
Collaborating with the:artist:network, we developed an architectural concept centered around transformative reuse—rethinking how a building’s function can evolve while respecting its original identity.
To support this vision, we launched an experimental website to communicate and promote the spaces during the renovation process.
This project sucessfully extended the building's lifespan and reimagined its spaces to align with the tastes and needs of contemporary society.
Category
ARCHITECTUAL CONCEPT
CAD DRAFTING
3D MODELING
VISUALIZATION
BRAND STRATEGY
VISUAL IDENTITYWEBSITE DESIGN
MARCHUNGERBUHLER.COM
CREATIVE DIRECTION
2024
Website design for artist and curator Marc Hungerbuhler. Developing a contemporary portfolio for the artist required the review and curation of work spanning years 1993-2024.
Marc’s multimedia work incorporates installations, videos, photography, interactive organics, and other various media. This presentation of the work allows it to take on a new life as it is recontextualized for a digital platform.
Category
ART DIRECTION
WEBSITE DESIGN
LAURA LOMBARDI
DESIGN DIRECTION
2021-2023
Development and extension of Laura Lombardi’s brand world by Inspografik Studio.
The identity of Laura Lombardi’s main line is rooted in the combination of classic italian architecture and grunge. We developed and expanded the visual language to tie all of Laura’s brand touchpoints together.
SERVICES
ART DIRECTION
VISUAL IDENTITY
BRANDING NEWSLETTERS
PACKAGING
DIGITAL
BUCK MASON: EYEWEAR
CAMPAIGN DEVELOPMENT
2024
Ongoing work with Buck Mason, expanding the brand’s visual laungage to incorperate deeper storytelling through analog treatments. Collaborating with Senior Art Director Jace Lumley to explore and execute campaign rollout concepts.
Category
ART DIRECTION
VISUAL EXPLORATION
CAMPAIGN ROLLOUT
BUCK MASON x EDDIE BAUER
CAMPAIGN DEVELOPMENT
2023
Ongoing work with Buck Mason, expanding the brand’s visual laungage to incorperate deeper storytelling through analog treatments. Collaborating with Senior Art Director Jace Lumley to explore and execute campaign rollout concepts.
Category
ART DIRECTION
VISUAL EXPLORATION
CAMPAIGN ROLLOUT
BUCK MASON x J PRESS
CAMPAIGN DEVELOPMENT
2024
Ongoing work with Buck Mason, expanding the brand’s visual laungage to incorperate deeper storytelling through analog treatments. Collaborating with Senior Art Director Jace Lumley to explore and execute campaign rollout concepts.
Category
ART DIRECTION
VISUAL EXPLORATION
CAMPAIGN ROLLOUT
BUCK MASON x BRYCELANDS
CAMPAIGN DEVELOPMENT
2024
Ongoing work with Buck Mason, expanding the brand’s visual laungage to incorperate deeper storytelling through analog treatments. Collaborating with Senior Art Director Jace Lumley to explore and execute campaign rollout concepts.
Category
ART DIRECTION
VISUAL EXPLORATION
CAMPAIGN ROLLOUT
THE MET CART
CREATIVE DIRECTION
2020
This experiential concept was developed during the covid pandemic to explore bringing inspiration from the MET Museum to the rest of New York City.
Inspired by the limited access to third spaces during the pandemic, the MET Cart concept was to create a dedicated cafe cart for each branch of the museum to serve as a transient gathering space. These carts would contain cafe items alongside books and printed material from their dedicated museum wing.
Category
EXPERIENCE DESIGN
CONCEPT DEVELOPMENT
VISUAL IDENTITY